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Hedra vs HeyGen

Hedra and HeyGen side by side: what each one is, what it costs to start, and whether you can try it free. Everything below comes from the vendors' own sites and other public sources, not from hands-on testing.

Neither tool is ranked above the other here. These are research-based profiles, not hands-on tests. Starting price is the lowest listed paid plan per month (annual-billing equivalent where the vendor lists one), as shown on the vendor's own site when we last checked. Prices change, so confirm on the vendor's site. How this site works.

At a glance

HedraHeyGen
CategoryVideo & MotionVideo & Motion
Starting priceFree; paid plans from $8/mo (checked October 2026)Free; paid plans from $29/mo (checked October 2026)
Free tierYesYes
ProfileRead profileRead profile

Prices are in US dollars unless shown otherwise. Confirm the current price on the vendor's site before you buy.

Key differences

Both list a free tier, so you can try each before paying.

Hedra has the lower starting price ($8/mo against $29/mo for HeyGen). The cheapest plan rarely has the same limits or features, so compare plans before choosing on price.

Both are in our Video & Motion category.

About each tool

Hedra

Web studio for AI talking-avatar and lip-sync video, plus image, audio and voice cloning. Free plan of 300 credits a month; Lite is $8 a month billed annually ($10 monthly).

Who it is for

Creators and marketing teams who make talking-character or avatar video from a still image plus audio or text. Developers can use the API to add generation to their own products.

Strengths

  • Hedra says Character-3 takes text, an image and audio and produces lip-synced talking video up to 10 minutes long
  • Character-3 outputs 540p, 720p and 1080p, in aspect ratios including 16:9, 9:16 and 1:1
  • Video credits are charged for the actual seconds generated, and audio is billed per 1,000 characters
  • Hedra lists voice cloning, premium voices, commercial use and no watermark on paid Studio plans
  • API access is included on all three API tiers, with credit packs or metered billing

Limitations

  • The Free plan lists 300 credits a month, slower generations, no commercial use and no credit pack purchases
  • Credit cost depends on model, resolution and duration. Character-3 at 540p is listed at 3 credits a second in Studio, and the model page shows higher rates for 720p and 1080p
  • Hedra's acceptable use policy bars uploading media of people other than yourself, apart from people who died at least 100 years ago, and bars impersonating real entities without consent or legal right

HeyGen

AI avatar video platform with voice cloning and video translation in 175+ languages on paid plans. Free plan; Creator is $29 a month ($24 billed annually).

Who it is for

Teams and individuals who want avatar-presented or translated videos, such as marketing, training or localized content, without filming each one. Developers can use the API separately.

Strengths

  • The pricing page lists 500+ stock avatars on Free and 700+ on paid plans
  • It lists 175+ languages and dialects for translation on paid plans and 30+ on Free
  • Paid plans export up to 1080p (Creator) or 4K (Pro, Business, Enterprise), with videos up to 30 minutes on Creator and Pro and 60 on Business
  • The help center lists voice clone limits of 1 on Free, up to 40 on Creator, up to 70 on Pro and unlimited on Enterprise
  • The trust page lists SOC 2 Type II, GDPR, CCPA, DPF and EU AI Act, and states that Enterprise data is not used for model training

Limitations

  • Paid plans use a monthly credit pool: 600 on Creator, from 1,000 on Pro and 1,500 on Business, with per-minute rates that vary by avatar type (for example 31 credits a minute for Avatar IV Video Look and 48 for Avatar V)
  • The Free plan has no credits. It gives 1 to 3 free videos by region, up to 1 minute each, with a 720p sharing link and 3 Video Agent videos a month. The pages we read do not state a watermark
  • Business is $149 a month for the first seat plus $20 for each extra seat, and extra seats do not add credits. Extra credits cost $0.05 each in 100-credit blocks for $5
  • The trust page says users need legal rights and explicit consent for any likeness they use, and that data from non-Enterprise accounts may be used for model training unless the user opts out

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