What is Hedra?
Hedra Studio is a web app that generates video, image and audio from text, images and audio. It includes a talking-avatar and lip-sync video model (Character-3) and voice cloning, and Hedra also sells a usage-based API.
Who it's for
Creators and marketing teams who make talking-character or avatar video from a still image plus audio or text. Developers can use the API to add generation to their own products.
Pros & cons
Strengths
- Hedra says Character-3 takes text, an image and audio and produces lip-synced talking video up to 10 minutes long
- Character-3 outputs 540p, 720p and 1080p, in aspect ratios including 16:9, 9:16 and 1:1
- Video credits are charged for the actual seconds generated, and audio is billed per 1,000 characters
- Hedra lists voice cloning, premium voices, commercial use and no watermark on paid Studio plans
- API access is included on all three API tiers, with credit packs or metered billing
Limitations
- The Free plan lists 300 credits a month, slower generations, no commercial use and no credit pack purchases
- Monthly subscription credits refresh each cycle and do not carry over, according to Hedra's credits docs. Only credit-pack credits persist, and an active subscription is needed to use credits. Its plans page says credits roll over, so the pages disagree
- Credit cost depends on model, resolution and duration. Character-3 at 540p is listed at 3 credits a second in Studio, and the model page shows higher rates for 720p and 1080p
- Hedra's acceptable use policy bars uploading media of people other than yourself, apart from people who died at least 100 years ago, and bars impersonating real entities without consent or legal right
- Its voice cloning page tells users to clone only voices they have permission to use and to get that permission in writing
Plans and pricing
- Free: $0. 300 credits a month, slower generations, no commercial use, no credit packs.
- Lite: $8 a month billed annually, or $10 monthly. 1,000 credits a month, voice cloning, premium voices, commercial use and no watermark.
- Creator: $24 a month billed annually, or $30 monthly. 4,000 credits a month, same features as Lite.
- Professional: $60 a month billed annually, or $75 monthly. 12,000 credits a month, same features as Lite.
- Enterprise: Custom. Contact sales for integrations and live support.
Hedra's plans page lists Lite at $10 a month, but its older pricing page still says Studio plans start from $20 a month, so its own pages disagree; we used the plans page. Hedra's pages do not say whether the Free plan adds a watermark, so we make no claim. The Terms do not cover training on user content.
Details checked October 2026 against the vendor's own pages. Prices and limits change, so confirm before you buy. Official pricing page ↗
Sources
This profile was compiled from these public pages. We have not run hands-on tests.
Hedra — at a glance
Hedra Studio is a web app that generates video, image and audio from text, images and audio. It includes a talking-avatar and lip-sync video model (Character-3) and voice cloning, and Hedra also sells a usage-based API.
Try Hedra →